with Jocelyn Ayer, Community & Economic Development Director of the Northwest Hills Council of Governments

Working at the Northwest Hills Council of Governments, I assist our member towns with grant applications for sidewalks and streetscaping of their Main Streets and other catalytic Main Street projects, assist with a regional village center wayfinding signage program and regional tourism marketing efforts, and link our 21-towns’ local economic development and business groups to resources to improve their Main Streets.

The NHCOG is a coordinating body for chief elected officials maintained by twenty-one municipalities in northwest Connecticut. The NHCOG’s mission is to make Northwest Connecticut a better place to live, do business, and visit by providing a forum for local officials to discuss issues of intermunicipal concern, promote regional cooperation, and direct various regional initiatives to enhance government planning, efficiency and service delivery. Learn more about our beautiful region by visiting


Connecticut Main Street Center

Our workshops help highlight strategies, resources, and case studies our members can bring back to their towns. And our Preservation of Place grants have helped to carry out Main Street revitalization projects like the new wayfinding signage pictured here in Salisbury.