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D.2.2 Parking Promotion


Improve the promotion of your district’s parking options.


Parking is always a hot topic. Most often people complain that there is not enough parking. We have found that sometimes you have enough parking, but people just don’t know about it or can’t navigate to it.


A specific webpage can be developed for district parking.  Information should include all parking options, rates, enforcement, and locations etc.  The link can be shared and promoted through all district stakeholder and business web and social media sites.  A more specific “wayfinding signage” plan may need to be developed to identify specific locations and desired/required signage information as well as determine a budget for the cost.

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P.O. Box 270, Hartford, CT 06141 | 860.280.2337